It’s a toss-up as to what I would consider the most important video game console ever made. I could say the Atari VCS (later renamed the 2600), for it helped popularize the market for programmable video games. It wasn’t the first, but it was certainly the most popular of the first-wave game machines.
But as ground-breaking as the VCS was, I have to give the nod to the Nintendo Entertainment System, first hitting American shores on October 18, 1985. In the face of the collapse of the entire video game market in 1983-1984, the NES was test marketed in the NYC area over the Christmas season. A redesigned version of Nintendo’s popular Japanese market Famicom console, great pains were taken to inoculate the NES from video gaming’s diseased past, diseased at least according to retailers and distributers of video games. The NES was made to look like a sleek piece of A/V equipment, to the point where the action of inserting a game cartridge was made to be analogous to putting a videotape into a VCR. It was also accompanied by a robotic game mate called ROB, to capitalize on the then-current wave of toy robots like Teddy Ruxpin.
Fire power in SMB
Getting a ‘shroom in SMB
Luigi gives it a go in SMB
Death from above, in Super Mario Bros.
This all helped to move NES units, with 50,000 consoles sold during the NYC test. By the time the NES rolled out wide in the fall of 1986, 350,000 to 400,000 sets had been sold. But nothing helped spur sales like the 1986 release of Super Mario Bros., a magnificent side-scrolling adventure by Shigeru Miyamoto that caused NES units to fly off shelves faster than a Koopa Paratroopa. By 1987, the NES was the most popular toy in America, and had made the video game industry the fastest-growing segment of the toy industry, again.
The Atari VCS may have helped popularize the industry, but absent Atari, somebody would have come up with an improved, programmable video game system eventually.
Only Hiroshi Yamauchi and the NES could have saved video games.
This weekend, Super Mario Bros. turns 30 years old. The game has become so ingrained in popular culture that it’s easy to lose sight of just how important and influential Shigeru Miyamoto and Gunpei Yokoi’s creation was when it hit Nintendo’s Japanese gaming console on Sept. 13, 1985. The Famicom had been enjoying success in Japan, but Super Mario Bros. became such a phenomena in that country that by 1989 there was one Famicom in every two households in Japan. In 1986, when SMB made its way to the North American version of the Famicom, the NES, it helped the system overcome the toxic environment left from the great video game crash of 1983 and became a huge hit here as well.
A couple of years ago TDE celebrated the 30th anniversary of the Famicom, and as part of that celebration we posted a look at the development of the game and the influences that helped shape SMB. After the jump, we present that post to you now, as we pay tribute to one of the greatest video games of all time:
Here is the last of the TDE articles detailing various aspects of the Famicom, as well as the NES, the North American version of the console released in 1985. These posts celebrate the 30th anniversary of the Famicom, and lead up to the full history of the Famicom, to be posted tomorrow. The post today also falls on the 30th anniversary of Mario Bros., so two koopa’s with one fireball, so to speak. While Famicom project lead Masayuki Uemura and his team at R&D2 labs at Nintendo do great work putting together the hardware of the famed video game console, it’s the games for the system that give it longevity. And there’s few games that boost Famicom and NES sales as much as Super Mario Bros..
Work continues on the next instalment of the Bitstory section here at TDE. There will be two entries, in fact, and they represent the first coverage of “modern” consoles on this website. Modern, compared to PONG and Atari, that is. For a taste of what’s in store, here is a video for your enjoyment.